Coffee Branding

A coffee company named Puccinos in England used a logotype and cute little phrases to make fun of itself and its' designs. I think it's really cute, fresh and all around interesting. There are new coffee cups once a year. Smith wants to have more. He said that he "wants one print run per design". Here are some other Puccino cups


The designs came from a UK-based designer and illustrator Jim Smith. Smith not only does all the design for himself, he also does all the copy writing.

Story/Interview found on Underconsideration which is a blog usually focusing on logos and company redesigns.

Also Jim's website.