I read Seth Godin's latest post on whether or not to hold an official launch for a start up. The positives are getting immediate attention, however, Seth points out that it isn't always necessary.
I started a blog, a few of my other writers want to throw a launch party even though it's been up and running for a few months. As of now we are still unsure if launching will grab attention, or if it's just another reason to hang out and drink with friends.
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i think it's obvious that there should be a BODB party. stickers should also be involved. you guys can read a variety of posts throughout the night, with comments, if those are any good, as well.
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